Answer: See explanation
Explanation:
According to Gladwell, “high-risk activism” relates to the individuals willing and ready to suffer personal consequences, because of the fact that they have personal connections or strong ties to the cause.
Gladwell also relates low-risk activism to the individuals who are not dedicated to the cause and therefore aren't motivated and are said to have weak ties.
Lastly, even though Gladwell said social media leads to increase in participation, he stated that motivation isn't required and hence is considered low risk activism as people can sign up for something even if they're not committed and dedicated to the cause.