Answer:
False.
Explanation:
This statement is false, for Michael Porter for a company to remain competitive in the market, it must develop an effective strategy that allows it to remain superior to its direct competitors in the market, which are the three generic strategies, which are : cost leadership, focus and differentiation. For the author, companies that are effective in the development of these strategies will be successful in the market and achieve continuous improvement in all their processes, that is, the operational efficiency will be achieved with the improvement of the processes provided by the strategy, which maximizes the chance for organizations to remain competitive and well positioned.
