The subtle reminder calls to customers will most likely be categorized in the 4th stage (Action) of AIDAS.
AIDAS means Attention, Interest, Desire, and Action.
The model of AIDA describe the stages that occur from the very first moment a consumer is aware of a product or brand to the actual moment the purchase is made.
Therefore, the subtle reminder calls to customers will most likely be categorized in the 4th stage (Action) of AIDAS.
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