Question

Mary owns an automotive parts store, and wants to differentiate her brand. She’s considering launching new ads with Google to influence automotive shoppers at the start of their purchasing journey.

If Mary went with Showcase Shopping ads, where would her customers see the ads? (Choose two.)

a. In text messages sent from the Google Shopping app.
b. In the Google Shopping app.
c. At the top of Google searches on desktop computers.
d. On other automotive parts stores’ websites.
e. At the top of Google searches on mobile browsers.

Answer 1

Answer:

c. At the top of Google searches on desktop computers.

e. At the top of Google searches on mobile browsers.

Answer 2

Answer:

c. At the top of Google searches on desktop computers.

e. At the top of Google searches on mobile browsers.

Explanation:

Showcase Shopping ads allow you to reach potential customers and get them thinking about your brand while they're still in the initial stages of making a decision.

A Showcase Shopping ad appears on Google when someone searches with a more general term, such as “furniture”. Then, Showcase Shopping ads show relevant products together with lifestyle images that you choose to represent your brand or business.

From the above explanation; it is seen that Mary customers will see the ads in two different places which are both searches:

At the top of Google searches on desktop computers.

At the top of Google searches on mobile browsers.