Question

Increasingly, customers worldwide are demanding emphasis on local requirements and companies require efficiency as global competition increases. This has triggered an increase in the number of firms using the ____ strategy. a. multi-domestic b. universal c. transnational d. global

Answer 1

Answer:

c. transnational strategy              

Explanation:

A transnational strategy -

It refers to the method to expand the business world wide in various countries  , in order to publicize the goods and services and earn more profit , is referred to as a transnational strategy .

The multinational company tries to use this method to expand their business world wide .

This enables to generate consumers world wide and triggers the global market .

Hence , from the given information of the question ,

The correct answer is a transnational strategy .