Answer:
Innovative recruiting
Explanation:
Innovative recruiting involves the use of new ideas to ease the recruitment process and to better meet the recruitment objective of getting the best candidates for the job.
Innovative ideas used in recruitment include use of video interviews, inclusive job adverts,advertising based on a particular project, and getting reference from present employees.
In this instance a company advertised job opportunities to its customers with a "Careers Instructions" sheet packed inside product boxes.