Answer: Venture capital
Explanation: Venture capital is a type of funding for a new or growing business with exceptional growth potential, or to companies that have grown quickly and with a tendency for further expansion. The investors (venture capital firm) gives funding to the startup company in exchange for equity in the startup. Though it does not always take a monetary form, venture capital can also be provided in the form of technical or managerial expertise. Therefore in order to expand distribution and understanding that they will relinquish a sizeable share of ownership in order to obtain the funds, the company is seeking for venture capital.