Question

All of the following are examples of marketing outcome data except which?
Group of answer choices:
O sales reports by geographic region
O accounting records
O customer phone calls
O sales people's call reports
O repeat sales reports

Answer 1

Answer:

The correct answer is letter "D": sales people's call reports.

Explanation:

Marketing outcome represents data that shows if a company succeeded or not. They reflect the firm's performance as a whole. Examples of marketing outcomes could be accounting reports or sales department reports. Marketing results, instead, portray smaller metrics out of the performance of a marketing department. Sales representative's call reports are an example of marketing results.