Question

XYZ Corp is doing a study of consumers' use of soap across the US. The questiuonnaire for the sttudy will include questions about soap brands, types of soaps used, freqnency of soap use, lifestyle items and dempgraphics. Such a study is best characterized as _____.

A. A quasi-experimental studyB. All of the above (a, b, and c)C. There is not enough information to answer this question,D. An experimental study
E. A non-experimental study

Answer 1

Answer:

Such a study is best characterized as a non-experimental study.

Explanation:

Non-experimental research is the study whereby a researcher cannot manipulate, control, or change the subjects of a research but instead, the researcher depends on observation, interpretation, or interactions to arrive at a conclusion. This means that in a non-experimental study, the researcher relies on surveys, correlations or case studies.

Non-experimental research has a great level of external validity because it is usually generalized to a bigger population. XYZ Corp making use of a survey is an example of non-experimental study.