Question

In a television ad, actor and noted animal lover Betty White praised, Frontline, a flea and tick treatment, for the way it protects her dogs and cats. Which of the following types of advertising execution has been illustrated in this scenario?A) ComparisonsB) Slice-of-lifeC) HumorD) TestimonialE) Demonstration

Answer 1

Answer:

Testimonial

Explanation:

It's one of the most tried and trusted forms of advertisements. It is a scenario in which a person testifies to the possible effects of the product or services. Especially if the testifier is well known, hence the use of celebreties as in this case, an actor.