Benkemel Corp., an industrial chemicals manufacturer in Noemern, has entered a foreign market. It now plans to establish a chemical manufacturing plant in that country. Which of the following is a qualitative factor that Benkemel should consider while choosing the new manufacturing plant location? Company strategy
Tariff and nontariff barriers
Exchange rates
Transportation costs

Respuesta :

Answer:

A. Company Strategy

Explanation:

All the above options are factors to be considered when establishing plant in a new country, but only the company strategy is a QUALITATIVE factor.

Company Strategy

Company strategy, also called business strategy are competitive moves and actions that a company uses to attract customers, compete successfully, strengthen efficiency and achieve company's goal. The company would have strategy to improve external reputation, labour relations, product quality and so on in the new country.

It involves combination of all the decisions taken and actions performed by the company to accomplish it's goals and to secure a competitive position in the market

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