Answer:
option e
Explanation:
Customer-initiated touch points refers to the ones that arise when an individual client of the company approaches the company. Anybody who has ever spent significant time in a sales role will testify, the most typically involve questions or complaints at these touch points.
They can happen on the mobile, via an online contact form, email or through social media. Whereas the company can not monitor when such touches happen, how they should be handled falls back, by systems, practices, training and culture, under the influence of administration.
