Answer: Customer satisfaction
Explanation:
The customer satisfaction is the term that is used in the marketing for specifically measuring the expectation and also the satisfaction of the consumer by using the products and the services in the market.
The customer satisfaction is one of the important term that is used in the marketing as it helps in improve the business and increase the positive image of the products and the services.
According to the given question, Frank is basically focuses on the customer satisfaction characteristics in terms of total quality of the management.
Therefore, Customer satisfaction is the correct answer.