Question

Colin is planning out a new Google Display Ads campaign with the "Build awareness" marketing objective in mind. Why would Colin choose "Build awareness" as his marketing objective? He wants to engage with users who intend to purchase his products and are actively researching them. He wants to leverage Google's automation technology to drive direct sales of his products. He wants to generate dynamic ads to reach specific audiences. He wants to get his Display Ads in front of as many people as possible.

Answer 1

Answer:

He wants to get his display ads in front of as many people as possible

Explanation:

Build awareness marketing objective is primarily aimed at reaching out to as many audience as possible within a short space of time by turning strangers to visitors.

Apart form display ads , we have

Paid search : which is the fastest. way of appearing on googles's first page during a search

Search engine optimization :this is about using good contents for your page .Good title , attracting images and good write ups are key to achieve this.

Social media ; Being active on various social media platforms can attract people to your page.