Answer:
Safety Needs
Explanation:
If Helène, an industrial sales representative, bought a cellular phone to use if she ever had car trouble while traveling between appointments. The level of Maslow’s need hierarchy that Helène is addressing is Safety Needs
It would have been 'Esteem needs' if Helene was just buying a phone to be in the same class with her friends or she is changing her phone to reflect her class.
However Helene is buying this phone because she wants to keep appointments which falls in the category of employments and hence is a 'Safety need'.
Safety needs in Maslow's hierarchy has to do with the need for security and protection. If Helene's car breaks down, it could also be a threat to her security if she is unable to call for help