Question

Skate/24 had only one competitor in the local market and that competitor just went out of business. Within a SWOT analysis, this is an example of an organizational _________ for Skate/24.

Answer 1

Answer:

This would generally be treated as an opportunity since Skate/24's market share should increase if they can absorb their competitor's customers. If the competitor went out of business because their sales were too low, then Skate/24's sales should increase. Their own regular sales plus the competitor's (low) sales are definitely more sales than before.