Assume that your SWOT analysis reveals that even though your firm’s product quality has slipped, the market actually still sees the firm as a high-quality producer. Does this finding reflect a strength, a weakness, an opportunity, or a threat?

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Answer:

The correct answer is: The finding reflects an opportunity.

Explanation:

In the SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, opportunities are external factors that potentially can contribute to a company's success. Customer's perceptions of the firm, local and global events, changes in government's policies are examples of opportunities a company can take advantage of.

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