Question

If Chobani used which type of "Promotion" strategy vehicle for generating market awareness, it probably would have failed to reach a sustainable growth momentum? a) direct mailings b) local advertisements

Answer 1

Answer:

a) direct mailings

Explanation:

With direct mailing, Chobani would have been able to rwach only a handful of customers and its sustainable growth momentum would have been disrupted. But, with local advertisements, the promotion spreads far and wider helping in the maintaining the sustainable growth momentum.