Ropalique is a popular clothing brand in the country Wesabania. The company wants to expand its market and decides to establish itself in the country Tristonville. To accomplish this, Ropalique collaborates with a local clothing brand called Vestinx in Tristonville and provides resources and trademark rights to Vestinx. This enables Vestinx to produce and market Ropalique's products. In the context of strategies for entering the international arena, Ropalique is most likely using _____. a. global outsourcing b. exporting c. direct investing d. joint ventures

Respuesta :

Answer:

a. Global Outsourcing

Explanation:

Global outsourcing is a process in which a vendor gives its trademark rights and or resources, functions to an external vendor at a different country. Here Ropalique in Wesabania has given its trademark rights to Vestinx in Tristonville to expand its business operations.

Exporting is sending the finished goods in another country for sales purpose without giving trademark rights.

Outsourcing is obtaining goods from an outside supplier.

Joint Ventures are organization formed to carry out a project by two or more parties keeping their separate identities.

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