Answer:
The answer is - Satisfaction
Explanation:
The options are;
A) perceived value
B) satisfaction
C) equity
D) engagement
E) lifetime value
The answer is B- Customer Satisfaction
Customer satisfaction is defined as a customer or consumer's overall happiness that shows the fulfillment he or she derives from doing business with a firm or using a particular product or service. It is often abbreviated as CSAT. As Sally attempts to find out if the lotion meets her expectations she is measuring her level of customer service.