Question

Lori prefers to purchase cosmetics at self-service drug stores as saleswomen at cosmetic counters in department stores intimidate her. Lori thinks that they are prettier than her. This self-evaluation conducted by Lori is an example of _____

social intimidation
social comparison
social attribution
social categorization
social aspiration

Answer 1

Answer: Social comparison

Explanation:

 The social comparison is one of the important theory in the society which state that the individual person can determine their own personal and the social importance by comparing their own qualities with the other people. The coal comparison is mainly proposed by the Leon festinger in the year 1954.

 According to the given scenario, the self evaluation is basically conducted by the Lori is best illustrate example of the social comparison as people generally compared themselves with the other people for the purpose of self motivation and improvement.  

Therefore, Social comparison is the correct answer.