Donna is a hotel revenue manager preparing next year's rooms forecast. Donna knows that in November of next year a new hotel is opening near her own. As a result, she is considering reducing her rooms forecast for that month. If she does so, what data type will she be primarily using to make her decision?
1) Historical data
2) Current data
3) Future data
4) Financial data
Future data is used to make decision in this case. Although future data is not available, Donna is using a future estimate based on her professional judgement.