Question

Growing Green, a U.S. company that markets organic and environmentally friendly gardening and landscaping supplies and equipment, wants to expand the business internationally. Growing Green managers are currently examining the rules imposed by the WTO and the agreements made by NAFTA and the EU. In which stage of the international marketing process is Growing Green?

Answer 1

Answer:

Growing Green is at the stage of analyzing business environment and industry positioning in those markets. The company wants to know what the laws, regulations and general legal framework are in those international markets. It is very important to have that knowledge in order to make a sound investment in foreign markets.

Explanation: