Question

Soft music and dim lighting in a restaurant generally lead consumers to slow down, stay in the restaurant for a longer time, and buy more drinks and dessert. In this case, the tendency of the diners to spend more time and money can be best explained by the _____.

Answer 1

Answer:

Behavioral influence decision-making perspective.

Explanation:

This behavioral influence suggests that costumers react to enviromental pressures. In this case, a person is more likely to stay at a place with soft music and dim lights given that they might feel relaxed or feel that they are in a place which allows to talk and spend their time.

They are, therefore, being influenced by the enviroment in their decision-making. If the place were to have loud music, they might react differently because it's the enviroment the one that guides their decision making as costumers, in this particular case.