Question

Quizno's is conducting a contest in which customers are asked to name a new sandwich. The winner gets a free sandwich each day for one year and an appearance in one of the company's TV commercials. This contest illustrates Quizno's use of the ____ elements of the promotion mix.

Answer 1

Answer:

sales promotion

Explanation:

Sales promotions are used as a short term tactic to increase the sales of a good or service very rapidly, but they are not meant to last. Usually sales promotions offer product or monetary incentives to but the goods or services, e.g. discounts, rebates, coupons, free samples, contests, extra product, etc.