Which of the following is NOT a characteristic of a consumer market?A) It consists of purchasers who intend to consume or benefit from the purchased productsB) they buy products for the main purpose of making a profitC) they are sometimes referred to as B2C marketsD) their purchasing decisions are always made by only one individual
Explanation: consumers buy product to maximize SATISFACTION and not for profit motive. They are expected to buy at the point where price of commodity = marginal utility of the commodity I.e PX = MUx
