Question

In terms of uses and gratifications theory, Jake started to watch The Amazing Race so that he could engage in the lunchtime discussion about the show with his coworkers. His use is based upon _____. Group of answer choices

Answer 1

Answer: integration and social interaction

Explanation:

Here, in this particular case Jake use is based upon the integration and social interaction. The Uses and gratifications theory is referred to as a way to comprehend how and why individual actively tend to seek out the specific mass media in order to satisfy and appease the specific and particular needs of the masses.