Winter Cool Mints is a new brand of breath fresheners. The company knows product location is very important since consumers desire to buy this type of product with a minimum of effort. Winter Cool Mints represent a _____.

The company knows product location is very important since consumers desire to buy this type of product with a minimum of effort. Winter Cool Mints represent a Convenience Good.

Explanation:

Products that are used by people frequently and they require minimal effort to get them selected, are called as the Convenience Goods. No research or thought process is required before buying such products.

Convenience Goods are used on regular basis, thus they should be in reach of people. Convenience Goods may include Candies, Cigarettes, Ice-Creams, Magazines, breath fresheners, cold drinks, etc

So when Winter Cool Mints launched their new product, which was a Convenience Good, they made sure that it was within the reach of people and people could search it with a minimal effort.

Learn more about Convenience Goods at:

https://brainly.com/question/14057390

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