Near the end of the model year, Move-Them-Out automobile dealership had an unusually high inventory level. The manager increased her advertising spending and gave extra incentives to its salespeople. Move-Them-Out operates as if it were in the ________ era.

The first half of the twentieth century, with two world wars, an interwar period marked by the stock market collapse of the Wall Street and the Great Depression, hit the producing companies with the dizzying levels of consumption falling, and with it the prices. Some manufacturers, especially Americans, saw a table of salvation in World War II, as the government of their country virtually covered all industrial production to supply their troops on the battlefields. This helped to keep their workforce busy.

Despite the industrial and labor bonanza present in North America, Europe suffered the onslaught of war in its own flesh. Many of its factories, considered strategic targets by enemy armies, were bombed, thus undermining the main sources of labor and income.

The entrepreneurs discovered a very unpleasant reality. Its markets, once prosperous and abundant, had disappeared; at best, they had gone against paradise. The European countries where the great battles had been fought were destroyed and depopulated. There was no one to buy products! As if that were not enough, factories, especially American ones, had a huge installed productive capacity. Then the strategy changed. Now they needed to sell!