Answer:
Pre-order
Explanation:
Pre meaning before, so to pre-order means to order or do before ordering. It exemplifies to place an order for an item that is yet to be released or made available. The term is most commonly used in merchandise for popular products. It helps not only the customers to reserve their favorite products but also the merchants to cater to the demands accordingly and hence, more effectively as they would have the round figure in mind which makes the production easier. This idea is a great success in the contemporary e-commerce market.