Match each description with the type of consumer influence it represents

Answer:
1. Trend
2. Peer Pressure
3. Cultural
Explanation:
The first statement is an example of trend, because the consumer is mostly influenced by what other people of his or her society are wearing. The second statement describes a consumer who is influenced by the thing that his or her friends are wearing. This is an example of peer pressure, as the influence comes from "peers." Finally, the fact that the last statement talks about Christmas presents shows that this is a cultural influence, as it is part of our culture to buy presents for Christmas.