Horizontal integration allows _____.
A) The company to take advantage of its own international structure and market its products across a wide range of media formats and outlets.
B) The company to take advantage of its own organizational structure and market its products across a wide range of media formats and outlets.
C) The company to take advantage of its own organizational network and market its products across a wide range of media formats and outlets.
D) The company to take advantage of its own organizational structure and market its products across a limited range of media formats and outlets.
