Several factors contribute to the issues of employee motivation within XYZ Manufacturing. Firstly, the company's leadership may lack awareness or understanding of the importance of employee recognition and empowerment in driving motivation and engagement. This oversight may stem from a traditional mindset that prioritizes operational efficiency over employee satisfaction.Additionally, the company's performance evaluation and reward systems may not adequately align with employees' intrinsic motivations and career aspirations. A lack of clear communication regarding expectations and advancement opportunities further compounds the problem, leaving employees feeling disillusioned and in own words