You have been introduced to the owner of a small online store that specialises in handmade
candles. Over the past year, the business has experienced significant growth, and while that's
exciting, it has also brought about some challenges. The entrepreneur realises that she needs a
better understanding of how her business operates and how she can streamline processes to
meet increasing customer demand.
One important matter that she requires help with is understanding and defining her supply chain.
She has shown her interest in having a consultation with you to gain a better understanding of
her supply chain. In your response, provide a comprehensive explanation that covers the
following points:
Q.1.1 Briefly explain the concept of the supply chain to the entrepreneur. Your answer
should be discussed within the context of the scenario above.
(3)
Q.1.2 Identify the type of supply chain that is indicated above. (2)
Q.1.3 With the use of examples relating to the organisation in the scenario above,
discuss the four elements of supply chain management
