What does the author note as the two biggest problems with generational segmentation? How does what you learned in chapter 5 solve the problems and help marketers to be better at segmentation in the future?
a) The two biggest problems are lack of accurate data and overgeneralization. What you learned in chapter 5 helps marketers gather more precise data and avoid overgeneralizing, leading to better segmentation strategies in the future.
b) The two biggest problems are lack of communication and limited resources. What you learned in chapter 5 helps marketers improve communication channels and allocate resources more effectively, enhancing segmentation efforts in the future.
c) The two biggest problems are conflicting interests and technological limitations. What you learned in chapter 5 helps marketers resolve conflicts and adopt advanced technologies for better segmentation in the future.
d) The two biggest problems are market saturation and cultural differences. What you learned in chapter 5 helps marketers expand into new markets and adapt their strategies to diverse cultures, improving segmentation in the future.
