Swan's Sportswear plans to launch a line of designer jeans with the help of one welll-known designer. Because of the highly competitive nature of the industry, the line of jeans has been given a code name, Stretch. Swan's market research has established a forecast shown in the following table. Market acceptance Probability Annual rate of return
Very poor 0.05 0.015
Poor 0.23 0.046
Average 0.43 0.087
Good 0.23 0.143
Excellent 0.06 0.223