Remnants Perfumes is a high-end, exotic women's fragrance. The manufacturers of Remnants Perfumes want to establish their products as specialty products. In this case, which of the following will be an objective of the manufacturers of Remnants Perfumes?
a. Mass production to achieve economies of scale
b. Broad distribution through various retail channels
c. Lowering the product's price to attract a wider customer base
d. Creating an exclusive and premium brand image
