Fournott is a firm that designs and manufactures women's apparel. It sells its merchandise to retailers for them to handle. Given this information, which of the following statements is true of Fournott?
a. Fournott follows a direct-to-consumer (DTC) distribution strategy.
b. Fournott is a retailer selling directly to consumers.
c. Fournott employs a wholesaler to distribute its products.
d. Fournott engages in franchise agreements with retailers.
