Apple products (iPads, iPhones, iPods) use the term APP STORE. Amazon.com launched an Appstore for viewing and downloading applications to Android devices (such as the Kindle Fire). Apple claimed that Amazon’s use of the word "Appstore" constituted false advertising and trademark infringement—that Amazon’s use of "Appstore" misled the public into thinking that Amazon’s Appstore is affiliated with Apple and offers the same content.
