A software firm can offer a high-feature version of its software or a stripped-down lowfeature version, each with similar production costs. Which of the following cannot be an optimal strategy?
a. Offer only the high-feature version aimed only at a high-value market segment.
b. Offer only the low-feature version aimed at all market segments.
c. Offer both versions targeted to different value segments.
d. Offer only the high-feature version aimed at all market segments.
