Ernest Campbell and Thomas Pettigrew (1959)discovered that many ministers who supported desegregation in Little Rock,Arkansas did not use their pulpits to air their (unpopular)views for fear of losing contributions and church members.This is a real world example of the power of ____ to exacerbate prejudice and discrimination.
A)social censure
B)informational conformity
C)normative conformity
D)attitude ambivalence
