hello can i get answer to this questions from principles of marketing 17th edition related to AirBnb company case
8-18 How do the four characteristics of services apply to Airbnb? How does Airbnb deal with each characteristic?
8-19 Apply the service profit chain concept to Airbnb
. 8-20 How does Airbnb differentiate its offer, delivery, and image?
8-21 How much of a threat is competition to Airbnb?
8-22 Will Airbnb last as long as Hilton Worldwide has? Explain